Everyone knows the best part of an OREO is the creme.
We jarred it up and blessed the world.
***SILVER: 2021 District ADDYs - Integrated Campaign***
***GOLD: 2021 Atlanta ADDYs - Integrated Campaign***
***BRONZE: 2020 Summer Circus Student Show - Integrated Campaign***
Social Announcement
OOH
Social GIF
In-Store (Pre-Launch)
Prior to the launch, we will purchase shelf space in the peanut butter aisle, and display signage that teases the new product.
In-Store (Post-Launch)
We’ll show the world how to use our new product with a Pinterest ‘Just the Creme’ recipe page.
One month after the ‘Just the Creme’ launch, we’ll release ‘Just the Cookies’ as a standalone product too.
